FREE RESOURCEVol. 01 · 2026
Digital Marketing
100-Point
Digital Marketing Checklist
A ten-minute health check for your digital marketing. Answer one hundred honest questions and see exactly where you stand: what is working, where you are falling behind, and the gaps that are quietly costing you customers. The goal is simple: find your gaps, then close them with a clear plan.
What's your score? Let's find out.
Digital Marketing Adelaide
digitalmarketingadelaide.com.au
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How to use this checklist
This is a quick, honest health check of your marketing. It takes about ten minutes. Go through all one hundred points and, for each one, tick the answer that best matches where your business is right now.
NONot in place
You have not started this yet, or it is not happening.
OKNeeds work
You have made a start, but it is not finished or not consistent.
YESSorted
This is done, working, and you are confident in it.
- Read each statement and tick NO, OK or YES. Be honest. The score is only useful if the answers are.
- On screen, your score updates live in the bottom corner as you go. On paper, count your ticks at the end.
- Your percentage is your number of YES ticks out of one hundred. Simple.
- Turn to the last page to read what your score means and where to focus first.
A quick word of encouragement. Almost nobody ticks all one hundred. Even strong businesses have gaps. The point is not a perfect score, it is knowing exactly what to fix next so your marketing brings in more of the right customers.
Your details
Fill these in to keep a dated record, or so we can send your results and next steps.
Name@FNAME
Business@FBIZ
Email@FMAIL
Date@FDATE
Your Result
What's your score?
Add up your ticks. Your percentage is your number of YES answers out of one hundred.
0 to 50%: Plenty of upside
There are gaps here that are quietly costing you enquiries you never even see. That is not bad news. It means the fastest wins in your business are sitting right in front of you, and every unticked box is a clear, fixable next step.
50 to 75%: Solid foundation
You are already ahead of most businesses in your area. The basics are working. A focused push on the boxes you could not tick would lift your results a real, noticeable amount.
75 to 100%: Genuinely strong
You are doing what most businesses only talk about. The boxes left are the fine margins, the ones that separate a good operator from the clear market leader in your category.
Want a hand closing the gaps?
Book a free, no-pressure chat with the team at Digital Marketing Adelaide. We will look at your score together and show you the two or three fixes that will move the needle first.
digitalmarketingadelaide.com.au/contact
How we work: every project runs on our WISE™ methodology, a simple four-stage arc of LOOK, LEARN, PLAN, DO. We look at your whole online presence (Web), learn what the data and your market are telling us (Intelligence), build the plan (Strategy), then deliver the work (Execution). No guesswork, no jargon, just a clear path from where you are to where you want to be.